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全球最大百货零售商申请破产,传统百货走到尽头?

来源: 南方日报网络版     时间: 2020年02月27日 02:21:47
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(原)(标)(题)(:全)(球)(最)(大)(百)(货)(零)(售)(商)(申)(请)(破)(产)(,传)(统)(百)(货)(走)(到)(尽)(头)(?
盘)(和)(林)(
日)(前)(,美)(国)(老)(牌)(百)(货)(公)(司)(申)(请)(破)(产)(引)(发)(全)(球)(业)(界)(和)(舆)(论)(的)(关)(注)(。10月)(15日)(,希)(尔)(斯)(控)(股)(正)(式)(向)(美)(国)(破)(产)(法)(院)(申)(请)(破)(产)(保)(护)(。截)(至)(9月)(,该)(公)(司)(CEOEddieLampert和)(其)(控)(股)(的)(对)(冲)(基)(金)(ESLInvestments共)(持)(有)(希)(尔)(斯)(公)(司)(约)(25亿)(美)(元)(的)(债)(务)(。这)(个)(曾)(经)(营)(收)(一)(度)(占)(美)(国)(GDP百)(分)(之)(一)(的)(全)(球)(最)(大)(百)(货)(零)(售)(商)(,终)(于)(也)(走)(向)(了)(消)(亡)(。
传)(统)(百)(货)(在)(经)(历)(了)(十)(几)(年)(的)(繁)(荣)(发)(展)(之)(后)(,整)(个)(行)(业)(遇)(到)(了)(前)(所)(未)(有)(的)(挑)(战)(。由)(于)(效)(益)(滑)(坡)(,英)(国)(最)(大)(的)(百)(货)(公)(司)(玛)(莎)((M&S)先)(后)(在)(欧)(洲)(大)(陆)(和)(北)(美)(市)(场)(铩)(羽)(而)(归)(。日)(本)(传)(统)(百)(货)(巨)(头)(崇)(光)((sogo)、八)(佰)(伴)(等)(不)(是)(已)(经)(倒)(闭)(就)(是)(正)(在)(面)(临)(倒)(闭)(。在)(互)(联)(网)(时)(代)(,传)(统)(百)(货)(公)(司)(的)(商)(业)(模)(式)(是)(不)(是)(走)(到)(了)(生)(命)(的)(尽)(头)(?
中)(国)(的)(传)(统)(百)(货)(公)(司)(的)(日)(子)(也)(没)(好)(到)(哪)(去)(。造)(成)(传)(统)(百)(货)(当)(前)(窘)(境)(的)(原)(因)(有)(很)(多)(。依)(靠)(高)(效)(、完)(善)(的)(仓)(储)(链)(的)(连)(锁)(超)(市)(抢)(走)(了)(传)(统)(百)(货)(低)(端)(商)(品)(、日)(用)(品)(的)(市)(场)(,沃)(尔)(玛)(就)(是)(其)(中)(之)(一)(。而)(一)(直)(被)(希)(尔)(斯)(保)(持)(的)(销)(售)(记)(录)(也)(正)(是)(被)(沃)(尔)(玛)(所)(打)(破)(。连)(锁)(超)(市)(的)(低)(价)(以)(及)(卖)(场)(式)(的)(快)(速)(购)(买)(体)(验)(能)(够)(充)(分)(满)(足)(日)(用)(品)(,日)(常)(必)(需)(品)(的)(消)(费)(需)(求)(,而)(这)(一)(点)(传)(统)(百)(货)(大)(多)(做)(不)(到)(。
而)(互)(联)(网)(电)(商)(则)(是)(抢)(去)(了)(传)(统)(百)(货)(的)(服)(饰)(、鞋)(帽)(等)(中)(高)(端)(市)(场)(。在)(互)(联)(网)(快)(速)(普)(及)(的)(今)(天)(,消)(费)(者)(可)(以)(通)(过)(线)(上)(搜)(寻)(到)(大)(量)(同)(质)(化)(的)(商)(品)(进)(行)(比)(价)(,海)(量)(的)(需)(求)(都)(可)(以)(通)(过)(一)(个)(指)(头)(达)(到)(,传)(统)(百)(货)(多)(年)(引)(以)(为)(豪)(的)(“品)(类)(齐)(全)(”、“薄)(利)(多)(销)(”的)(经)(营)(理)(念)(已)(经)(不)(复)(存)(在)(。这)(恐)(怕)(是)(百)(货)(公)(司)(难)(以)(为)(继)(的)(最)(重)(要)(原)(因)(之)(一)(。
所)(以)(,传)(统)(百)(货)(行)(业)(亟)(需)(转)(型)(变)(革)(,笔)(者)(认)(为)(,这)(个)(过)(程)(可)(以)(从)(以)(下)(几)(个)(方)(面)(入)(手)(。
首)(先)(,单)(体)(百)(货)(零)(售)(转)(向)(多)(元)(化)(购)(物)(中)(心)(,既)(是)(消)(费)(者)(体)(验)(的)(需)(求)(,也)(是)(自)(身)(升)(级)(的)(有)(效)(路)(径)(。
从)(王)(府)(井)(百)(货)(的)(转)(型)(过)(程)(就)(可)(以)(发)(现)(,大)(量)(传)(统)(百)(货)(公)(司)(都)(开)(始)(向)(购)(物)(中)(心)(转)(变)(。传)(统)(百)(货)(多)(以)(鞋)(帽)(服)(饰)(、化)(妆)(品)(等)(的)(销)(售)(为)(主)(,而)(购)(物)(中)(心)(则)(是)(多)(业)(态)(、多)(业)(种)(的)(符)(合)(,体)(现)(了)(“一)(站)(式)(消)(费)(”的)(多)(功)(能)(大)(型)(商)(务)(物)(业)(,集)(旅)(游)(、购)(物)(、休)(闲)(、娱)(乐)(、饮)(食)(等)(各)(种)(商)(业)(功)(能)(于)(一)(体)(,正)(是)(因)(为)(购)(物)(中)(心)(的)(多)(元)(性)(,使)(得)(消)(费)(者)(选)(择)(面)(更)(广)(,与)(消)(费)(者)(的)(契)(合)(度)(也)(更)(高)(。而)(且)(,购)(物)(中)(心)(往)(往)(会)(成)(为)(城)(市)(或)(者)(更)(大)(范)(围)(的)(商)(业)(中)(心)(场)(所)(,实)(现)(城)(市)(商)(业)(主)(体)(定)(位)(、城)(市)(消)(费)(文)(化)(聚)(集)(,这)(对)(于)(自)(身)(的)(营)(业)(收)(入)(也)(是)(至)(关)(重)(要)(的)(。
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